Friday, September 28, 2018

USANA Customer Welcome Packet


The Customer Welcome Packet is a free gift each new Preferred Customer (PC) you enroll will receive as part of their first USANA order. It’s designed to give your new customers ideas and resources to incorporate healthy habits—like supplementation, exercise, and healthy eating—into their life. It’s your way to show them how much we care about their healthy lifestyle.

The packet includes:

A welcome brochure with tips to create healthy habits and build trust in USANA’s products
A quick shopping and workout guide
A mini product brochure with information on all USANA products
An insert about USANA’s True Health Foundation
New Customer Email Campaign
In addition to the Customer Welcome Packet, your new PCs will receive up to four follow-up emails—sent at pivotal times during the start of their journey—to encourage continued engagement with both you and USANA.

These emails include:

A Welcome Email explaining the exciting benefits of being a PC.
A Customer Survey Email encouraging your customer to give us valuable feedback.
A Reorder Reminder Email explaining the benefits of setting up Auto Order.
A Final Email reinforcing the healthy messages we’ve already sent and providing information on becoming a USANA Associate.

SOURCE: USANA Health Sciences






Sunday, September 23, 2018

Deconstructing MLM Pay Plans




Author: Len Clements

Compensation plan design goes way beyond just picking how many levels you're going to pay and how to divvy up the percentages. In fact, compensation theory as it relates to MLM is an evolving, every expanding goulash of mathematical, psychological, artistic, and historical factors. Even most professional compensation plan designers have taken little time to study and understand all this (there are a few rare exceptions), let alone those independent distributors who are, for the most part and in large part, basing their MLM careers on the quality of their chosen compensation system (yes, the quality of one's products should be the dominant decision making factor, and there is certainly a trend over the last few years in that direction, but alas, that's still the way it should be, not the way it is). The vast majority of MLM compensation plans today are an ill-conceived hodge-podge of bits and pieces of other pay plans that the designers, usually the company founders, just thought were cool.

Little, if any, regard is given to how the components work together synergisticly, what they are suppose to incentivize, how appropriate they are for the types of products being offered, how well they've worked in the past, and in way too many cases what it will cause the plan to pay out now, and in the future. Many pay plans today were developed with little more study than who's hot, what kind of plan are they using, and how can we make it just different enough to not look like we copied them?

Fortunately, the compensation plan isn't the most important factor. Indeed, it is arguably not even an important factor at all! As history has shown us countless times, even a poorly designed, or just weak paying, pay plan can still generate substantial incomes. And conversely, pay plans with potentially superior pay outs routinely fail.

Think of every compensation plan as a big machine.  In one end flows product volume, and out the other comes your commissions and bonuses.  After all, isn't that what a compensation plan is supposed to do -- convert sales volume into commissions?

Today it seems every MLM company out there is doing everything they can to convince us that their machine is more efficient at this process than everyone else's. To show off their compensation machine they paint it with pretty colors, add flashing lights, loud sirens, and all kinds of other fancy bells and whistles. They change the shape and size of the machine, add various accessories and attachments, and sometimes they'll even connect two or three types of machines together. They'll give them bold, exciting names, make them customizable, and sometimes they'll even claim they've patented their machine (of course, the patent is always "pending").

About the only thing they don't offer is a lifetime warranty! All of this effort to create the perception that their machine works better (translation: pays more), than anyone else's. Do they?

Probably not.

Looking at this issue from the most macro view, the plain and simple truth is that if you were to put the exact same amount of product sales volume into 90% of the compensation machines out there, just about the same amount of commissions would come out the other end. The vast majority of them are paying out bonuses and commissions around 45% of every commissionable dollar coming in, give or take 5%.

Many prospects today judge a pay plan by doing little more than adding up all the percentages on all the levels, assuming the highest sum must be the best paying. It rarely is. In fact, the total percentage pay out, the number of levels a plan pays, and even the plan type (Breakaway, Unilevel, Binary, and Matrix) are not the most important factors to consider when comparing pay plans. What are? Good question.

There are two things that most determine how well a compensation machine is going to work in actual practice (forget theory -- they all make you rich on paper).  First, and most important, is how much sales volume is going into the machine. Your machine could be designed to pay 20% down each of ten levels and not a penny will come out the other end if nobody buys anything. Two hundred percent of zero is zero!  Sales volume is the fuel that runs your compensation machine.  No fuel, no compensation -- I don't care how many levels it pays or what the total payout is. The sales volume producing potential of the product line is the primary factor when judging the income potential of an MLM opportunity.

The second factor you should consider is the payout "weighting".  That is, how and to whom the commissions are being paid at various stages in the plan. For example, let's assume two MLM companies with 10,000 distributors pay $1-million to the field in commissions and bonuses.  In other words, both compensation machines produce the same result, although their mechanisms may be very different.  However, one machine distributes $100,000 to the five top distributors, and $50,000 to ten others, and nothing to the other 9,985 (this would be a "back weighted" plan).  The other plan pays $200 to all 5,000 distributors (a "front weighted" plan).

Although both plans are paying out the exact same amount (50% of $1,000,000) they each offer you a very different income opportunity (the examples used here are intentionally and extremely exaggerated).  If you are among the 86% (based on a ten year MarketWave survey of over 6,700 distributors) who's "primary" income goal isn't to get rich, but rather to make enough to quit your job and comfortably live off your residual MLM income (they try to get rich later), over half the pay plans offered in the US today are not designed to optimize that potential level of income (that is, they are not "middle weighted" plans). And likely over 90% of the reps in those MLM programs don't even know it. In fact, based on a more recent MarketWave survey of generally more experienced networkers, 34% of them have never even heard the term "pay out weighting" before!

What's even more disconcerting is the realm of compensation theory designed to manufacture well hidden "breakage." That is, income which the plan was suppose to pay out but instead was retained by the company. Or, those designed to create illusionary income. That is, income you receive in theory, but usually never receive in real life. It's the "smoke & mirrors" school of MLM pay plan design. Have you ever heard the saying "If you can't dazzle 'em with brilliance, baffle 'em with BS"? Sometimes I think the guy who made up that line was an MLM pay plan designer.

For example, did you know that the ability in some unilevel and matrix plans to "double dip", that is, enroll your spouse, or even yourself, on your own first level, will likely cost you more income than you will gain from the extra position? Did you know that binary plans that allow you to place reentry positions above your original position have no greater potential for income than those who require a downline placement and can even cause your income to increase at a slower rate? Did you know that a plan that pays 10% down six levels (60%) can easily create a smaller commission check than one that pays 9% down five levels (45%) even if you have more wholesale volume in the six level plan? Did you know that "infinity" bonuses never pay down to infinity, or that "no flushing" binary plans always flush?

This is the kind of stuff I'm going to be covering in future articles. This installment is more of an overview of things to come. And don’t worry, I'm not going to spend a lot of time dragging you down into the minutia of compensation theory, you won't have to take a crash course in calculus, nor will I even attempt to compare the pros and cons of the various comp plan types (a subject already covered, ad nauseam, by a hundred other MLM authors with 100 different outcomes). I'm going to render down the whole "let's compare comp plans" game to only those aspects that really matter. And, much like a renegade magician who's been ostracized by his pears for revealing how the trick works, I'm going to expose how all the compensation plan tricks work. My hope is that, like revealing the secret behind an illusion, it will lose its power to persuade.

Leonard Clements has concentrated his full-time efforts over the last 16 years on researching and analyzing all aspects of Network Marketing. He is a professional speaker and trainer, and a court certified expert in the field of network marketing. Len is the author of the controversial book "Inside Network Marketing" and the best selling audios "Case Closed!  The Whole Truth About Network Marketing" and "The Coming Network Marketing Boom." 

#askforpete #ZdanisTPO #USANA 




Sunday, September 16, 2018

Top Zdanis USANA Team Income Earners for the Week Ending September 14th, 2018






  

1, Bruce Pierce, Tempe, AZ, US
2, Bob Shehan, El Paso, TX, US
3, Carlos Landin Jr., El Paso, TX, US
4, Richard Cameron, Langton, ON, CA
5, Dr. Gary Young, Hartsdale, NY, US
6, Norm Bryant, Albuquerque, NM, US
7, Angela Middaugh, Sutton West, ON, CA
8, Bradley Guile, El Paso, TX, US
9, Robin Thomas, Chapel Hill, NC, US
10, Tom Madison, Alexandria, VA, US
11, Ruth Kohake, Cincinnati, OH, US
12, Shirlene Cecile, Mariposa, CA, US
13, Irma Aragon, Little Elm, TX, US
14, John Chan, Doylestown, PA, US
15, Todd Stoutenborough, Ashland, OR, US
16, Yvonne Acosta, El Paso, TX, US
17, Cliff Norton, Ojai, CA, US
18, Judy Adams, Portland, TX, US
19, John Mansfield, Kirkland, WA, US
20, Nathan Madrid, Fayetteville, AR, US
21, Pauline Puzynska, Langton, ON, CA
22, Cheryl Krantz, Great Falls, MT, US
23, Elizabeth Pasquale, Ossining, NY, US
24, Mary Kopac, Durham, NC, US
25, Ray Devers, Mariposa, CA, US
26, Andrew Kissinger, Schertz, TX, US
27, Tiffany Lewis, Stow, OH, US
28, Kristina Thorpe, Dunn Loring, VA, US
29, Linda Murphy, Grimsby, ON, CA
30, Cheree Hanson, Barboursville, VA, US
31, Robyn Burke, Madison, VA, US
32, James Rovegno, Chautauqua, NY, US
33, Sandy McDonald, Hamilton, ON, CA
34, Janice Sperling, Hamilton, ON, CA
35, Wendy Murakami, Monson, MA, US
36, Christina Blanco, El Paso, TX, US
37, Irene Flores, El Paso, TX, US
38, Deborah Paulsen, Saint Johnsbury, VT, US
39, Gail Garvin, Cincinnati, OH, US
40, Cody Blair, Las Cruces, NM, US
41, Kingsley Hallerdin, Sarasota, FL, US
42, Robert Nanney, Olympia, WA, US
43, Jeffrey Van Tassel, Dover Plains, NY, US
44, Shay Stockdill, Anaheim, CA, US
45, Dan Chorny, Overland Park, KS, US
46, Sherrie Bryant, Albuquerque, NM, US
47, John Brose, Kenora, ON, CA

Pete & Dora Zdanis

Chester County, PA, US
Voice/Text: 610-316-8637
             

Sunday, September 9, 2018

Top 50 Zdanis USANA Team Income Earners for the Week Ending September 7th, 2018



   


1, Bruce Pierce, Tempe, AZ, US
2, Richard Cameron, Langton, ON, CA
3, Bob Shehan, El Paso, TX, US
4, Norm Bryant, Albuquerque, NM, US
5, James Rovegno, Chautauqua, NY, US
6, Sandy McDonald, Hamilton, ON, CA
7, Michael Allgeier, Erie, PA, US
8, Linda Murphy, Grimsby, ON, CA
9, Bradley Guile, El Paso, TX, US
10, Ruth Kohake, Cincinnati, OH, US
11, John Chan, Doylestown, PA, US
12, Wendy Murakami, Monson, MA, US
13, Pauline Puzynska, Langton, ON, CA
14, Carlos Landin Jr., El Paso, TX, US
15, Irma Aragon, Little Elm, TX, US
16, Andrew Kissinger, Schertz, TX, US
17, Elizabeth Pasquale, Ossining, NY, US
18, John Mansfield, Kirkland, WA, US
19, Tom Madison, Alexandria, VA, US
20, Robin Thomas, Chapel Hill, NC, US
21, Michael Corner, Stoney Creek, ON, CA
22, Dr. Phillip Madison, Cocoa Beach, FL, US
23, Susan Guile, El Paso, TX, US
24, Margo Scott, Wake Forest, NC, US
25, Sandy Holcomb, Durham, NC, US
26, Evelyn DeKleine, Hamilton, ON, CA
27, Kristina Thorpe, Dunn Loring, VA, US
28, Judy Adams, Portland, TX, US
29, Lynn Kimbrough, Arvada, CO, US
30, Monica Boes, Norton Shores, MI, US
31, Cliff Norton, Ojai, CA, US
32, Yvonne Acosta, El Paso, TX, US
33, Nathan Madrid, Fayetteville, AR, US
34, Dr. Chuck Misja, Hudson, OH, US
35, Hannelore Allen-Savoie, Hampden, MA, US
36, Marci Smith, Springfield, PA, US
37, Christopher Welsh, Hamilton, ON, CA
38, Ted Walker, North Vancouver, BC, CA
39, Michael Misja, North Canton, OH, US
40, Health Synergy International, Chapel Hill, NC, US
41, Rocky Starr, Mesquite, TX, US
42, Irene Flores, El Paso, TX, US
43, Brenda Sexton, Durham, NC, US
44, Debbie Long, Vineland Station, ON, CA
45, Jean Wurst, Harborcreek, PA, US
46, Carolyn Bush, Mountain View, CA, US

Pete & Dora Zdanis

Chester County, PA, US
Voice/Text: 610-316-8637
             

Saturday, September 1, 2018

Top 50 Zdanis USANA Team Income Earners for the Week Ending August 31st, 2018


   
 

1, Bruce Pierce, Tempe, AZ, US
2, Richard Cameron, Langton, ON, CA
3, Bob Shehan, El Paso, TX, US
4, Kim Wilke, Tecumseh, MI, US
5, Norm Bryant, Albuquerque, NM, US
7, Sandy Holcomb, Durham, NC, US
8, Robin Thomas, Chapel Hill, NC, US
9, Linda Murphy, Grimsby, ON, CA
10, Wendy Murakami, Monson, MA, US
11, John Mansfield, Kirkland, WA, US
12, Yvonne Acosta, El Paso, TX, US
13, Dr. Gary Young, Hartsdale, NY, US
14, Ruth Kohake, Cincinnati, OH, US
15, Cheryl Krantz, Great Falls, MT, US
16, Dr. Phillip Madison, Cocoa Beach, FL, US
17, Marci Smith, Springfield, PA, US
18, Virginia Pizzichemi, Monson, MA, US
19, Jim Rovegno, Chautauqua, NY, US
20, Bradley Guile, El Paso, TX, US
21, John Chan, Doylestown, PA, US
22, Irma Aragon, Little Elm, TX, US
23, Robert Nanney, Olympia, WA, US
24, Colin Mansfield, Kirkland, WA, US
25, Mary Kopac, Durham, NC, US
26, Shirlene Cecile, Mariposa, CA, US
27, Carlos Landin Jr., El Paso, TX, US
28, Robert Martin, Spring Lake, MI, US
29, Tracey Craig, Georgetown, ON, CA
30, Todd Stoutenborough, Ashland, OR, US
31, Melissa Harden, Circle Pines, MN, US
32, Jeffrey Van Tassel, Dover Plains, NY, US
33, Susan Conover, Lubbock, TX, US
34, Sophie & Punk Culver, Truth or Consequences, NM, US
35, Julianne Koritz, Highland Beach, FL, US
36, Heidemarie Marthol, Hamilton, ON, CA
37, Julia Burke, Madison, VA, US
38, JayDee Enterprises, Arvada, CO, US
39, Michael Allgeier, Erie, PA, US
40, Yvonne Gautreau, Grimsby, ON, CA
41, Jamie Fee, Las Cruces, NM, US
42, Kristina Thorpe, Dunn Loring, VA, US
42, Carolyn Bush, Mountain View, CA, US
43, Tom Madison, Alexandria, VA, US
44, Susan Guile, El Paso, TX, US
44, Sandra Ewing, Fullerton, CA, US
44, Shay Stockdill, Anaheim, CA, US
45, Patrick Freeman, El Paso, TX, US
46, Dan Chorny, Overland Park, KS, US
47, Cheree Hanson, Barboursville, VA, US
47, Kyle Hoffman, Las Vegas, NV, US
48, Tina Kroll-Guerch, Alexandria, VA, US
49, Janice Sperling, Hamilton, ON, CA
50, Nathan Madrid, Fayetteville, AR, US

Pete & Dora Zdanis

Chester County, PA, US
Voice/Text: 610-316-8637