WTA And USANA Kick Off Fourth Annual Aces for Humanity Campaign At BNP Paribas Open In Indian Wells
INDIAN WELLS, Calif., March 6, 2017 /PRNewswire/ -- USANA Health Sciences and the Women's Tennis Association (WTA) have kicked off the fourth annual Aces for Humanity campaign in support of the USANA True Health Foundation, a nonprofit organization whose mission is to provide immediate and long-term assistance to suffering populations worldwide. USANA is a global nutritional company and has been a longstanding partner of the WTA since 2006.
Beginning with the BNP Paribas Open in Indian Wells, California this week, every ace served at a Premier-level WTA event will translate into a donation for the Foundation. For every ace served by the four USANA Brand Ambassadors (Caroline Wozniacki, Genie Bouchard, Monica Puig and Zheng Saisai), the WTA will contribute $20 toward the campaign, while every ace served by any other WTA player will translate into a $5 donation.
Collectively, 493 aces were recorded by USANA Brand Ambassadors during the 2016 campaign, and through this program and other charitable efforts, the WTA has contributed over $140,000 to the USANA True Health Foundation since 2011.
"We are thankful to be partnering with the WTA and our Brand Ambassadors for another year of Aces for Humanity," said Brian Paul, the Foundation's Executive Director of Communications. "One hundred percent of every dollar donated to the Foundation goes directly toward charitable purposes, and the money raised through this campaign has allowed us to aid thousands of lives each year. We look forward to continuing our efforts alongside the WTA and doing our part to make the world a happier and healthier place."
In 2016, money raised through several fundraising projects, including Aces for Humanity, allowed the Foundation to do the following:
- Provide over 6.2 million meals through its partnership with the Children's Hunger Fund.
- Supply over $180,000 to support health education programs, food and home construction.
- Give $738,722 in Usanimals children's multivitamins to orphanages, clinics and mercy networks throughout the world.
- Donate $180,234 in additional relief to New Zealand, Philippines, Hong Kong, France, Australia, Singapore, Malaysia, and Mexico.
"I'm proud to be a USANA Brand Ambassador not only because I believe in the products but because USANA is committed to making a difference in the lives of those suffering and in need," said Olympic Gold Medalist Monica Puig. "USANA is all about health and wellness, and through the USANA True Health Foundation, it's for all people. I'm honored to help raise awareness for this worthwhile cause."
This year the program will also involve regular social giveaways, including autographed tennis balls and USANA product. For official rules, head to wtatennis.com .
"The WTA is proud to continue its support of the remarkable efforts of the USANA True Health Foundation," said Steve Simon, WTA CEO and Chairman. "Through our longstanding partnership with USANA and the Aces for Humanity campaign, we are able to provide meaningful assistance to those in need, which is something we greatly value."
**The mentioned athletes are either distributors or dedicated users who have received compensation and/or complimentary USANA products for their partnership.
Ashley Collins, USANA Health Sciences, media(at)us.usana(dot)com
Amy Binder, WTA, firstname.lastname@example.org
About the USANA True Health Foundation
The USANA True Health Foundation is a registered 501(c)(3) nonprofit organization created by USANA Health Sciences (NYSE: USNA) to help expand and enhance USANA's ongoing charitable efforts. Its mission is to provide the most critical human necessities to those suffering or in need. The USANA True Health Foundation has an active partnership with organizations such as HealthCorps and the Children's Hunger Fund, which share the same vision of making the world a happier and healthier place. Learn more at our website (www.USANAfoundation.org), follow us on Twitter (@USANAfoundation), or like us on Facebook (www.facebook.com/USANAfoundation).
The WTA is the global leader in women's professional sport with more than 2,500 players representing nearly 100 nations competing for a record $139 million in prize money. The 2017 WTA competitive season includes 55 events and four Grand Slams in 32 countries. In 2016, the WTA was watched by 408 million fans on television and digital channels around the world. The 2017 WTA competitive season concludes with the BNP Paribas WTA Finals Singapore presented by SC Global from October 22-29, 2017 and the WTA Elite Trophy in Zhuhai, China from October 31 - November 5, 2017. Further information on the WTA can be found at www.wtatennis.com, facebook.com/WTA and twitter.com/WTA.
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SOURCE USANA Health Sciences