Monday, January 15, 2018

#USANA Social Media Policy Update


Updated Social Media Policy

As a USANA leader and owner of your own business, you live out loud. You share your USANA lifestyle on social media, and we’ve even given you hashtags to tie those conversations together. Living your life and sharing it helps inspire others to make a change, but it hasn’t always been easy translating what you share into actionable, business-building results.

We want to help, and we believe an update to our social media policy will grant you more freedom to take action in building your business online.

This global update to USANA’s Policies & Procedures provides an excellent opportunity for you and your teams to share your stories in a more comprehensive way through social media.
For example, you can include calls to action and links to your personal website, and you may also promote your meetings and events (individual or corporate), products, and the business.

Old policy—you could share your story, but not issue a call to action
  • “People will spend $5 a day on a cup of coffee but wouldn’t dream of spending that much on vitamins. If you are someone like me, you can’t put a price on health. I am grateful I found the best health supplement on the market with USANA and I trust my health to them.”
  • “I had a life-changing weekend at USANA’s International Convention. I was inspired by thousands of like-minded entrepreneurs and have made the decision to go full time in this business. I am excited for my future with USANA.”
New policy—you may continue to share your story, and can also issue a call to action
  • “People will spend $5 a day on a cup of coffee but wouldn’t dream of spending that much on vitamins. If you are someone like me, you can’t put a price on health. That’s why I take USANA® CellSentials™ to help get the right vitamins and antioxidants my body needs to function at its best. If you are interested in learning more about USANA, please visit my website or message me for a follow-up meeting .”
  • “I had a life-changing weekend at USANA’s International Convention. I was inspired by thousands of like-minded entrepreneurs and have made the decision to go full time in this business. I am excited for my future with USANA. If you are looking to improve your life by owning your own home-based business and take control of your health, visit my website or call me at .”
These are just two examples that are now allowed through this updated policy. For more examples, tips, and answers to frequently asked questions, please refer to the full update.

As we continue to progress and develop throughout the world, your story is an integral part of that growth. We want you to share your story and have the freedom to invite others to take part in this fantastic journey.

Please feel free to reach out to the ethics and education team at ethics@usana.com, if you have any questions.

Thank you,

Dan Whitney
USANA Vice President of Ethics and Market Expansion

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